Digital screens are flexible and adaptable, offering targeted information which provides a responsive, real time, flexible communication solution. They can broadcast valuable messages in real time, such as weather data, traffic and transport status updates, events information and even carry emergency messaging. They can also be contextual based, and are a growing advertising technology, with the most recent update being Google including them in other campaign targeting.
Digital screens come in a variety or sizes and formats and vary from airport to airport:
Digital Screen Networks
A Digital Network, made up of beautiful 70’’ LCD screens, will allow your brand to grab attention even in a crowded and noisy airport setting. Network of screens also feature a content management system, which allows tailored advertising in the form of targeted or live campaigns. For instance, the system can target specific flights from specific countries, change the creative from day to night, or broadcast live content from your campaign.
These head-on view LCD screens can accommodate dynamic content and are available in nearly all of our airports..
One of our most sought after formats, Zeus is a network of ceiling mounted (suspended) digital screens with a head-on view that can’t be missed!
These concourse level video walls feature standard 16:9 graphic content to pair with Premier Digital, but offer much larger viewing areas.
Large Format Digital
We have deployed various sized elongated video walls. Most have a 3.5:1 aspect ratio (billboard format) to package outdoor with airport opportunities.
The vertical format is becoming more popular as it integrates perfectly with mobile video content. The screens can be different sizes (42”, 60”, 80”, etc.) but all can accommodate standard 9:16 content.
Baggage claim Digital
Baggage claim is the perfect place to welcome arriving passengers on digital screens. These screens will be the first thing your audience sees upon arrival of a destination.